Top E-commerce SEO Agencies in Melbourne

Melbourne’s e-commerce SEO experts specialize in helping online stores improve their visibility in search results, increase organic traffic, and boost sales through tailored digital strategies that include keyword research, technical optimization, content marketing, and link building services.

StudioHawk

StudioHawk positions itself as a specialist eCommerce SEO agency with a focus on delivering measurable results for online retailers.

Their eCommerce SEO services are built around a team of 80+ SEO specialists who work directly with clients, eliminating middle management layers and providing tailored strategies for each brand’s unique goals. With a claimed average ROI of 300% for their clients, StudioHawk’s approach encompasses technical SEO, content optimization, and link building specifically designed for eCommerce websites.

The agency’s eCommerce expertise is demonstrated through case studies with notable Australian brands. For instance, they helped fashion retailer Aje achieve a 101% year-over-year increase in organic revenue, while Clarks doubled their organic revenue growth through targeted SEO campaigns. 

StudioHawk also offers specialized Shopify SEO services, addressing the platform-specific challenges of product optimization, site architecture, and crawlability for stores of all sizes. Their four-step process includes initial contact, a comprehensive SEO audit, strategy discussion, and campaign launch with ongoing optimization.

SIXGUN

SIXGUN stands out as a Melbourne-based digital marketing agency specializing in eCommerce SEO solutions that deliver measurable results for online retailers.

Their approach combines technical expertise with data-driven strategies, focusing on optimizing product pages, enhancing site structure, and improving conversion paths to help businesses increase their organic visibility and sales. As a boutique agency with an in-house team of SEO experts, SIXGUN manages all aspects of campaigns locally without offshore outsourcing, ensuring quality control and rapid response times.

The agency’s eCommerce SEO services have produced impressive results for clients, including a 142% increase in organic revenue, 182% increase in organic conversions, and significant improvements in keyword rankings. 

SIXGUN works seamlessly with various eCommerce platforms including Shopify, Magento, and WooCommerce, tailoring their strategies to leverage each platform’s unique capabilities while addressing common challenges like duplicate content, auto-generated URLs, and limited metadata control. 

Their comprehensive service includes content creation, technical optimization, and local SEO strategies for businesses with physical stores, making them a versatile partner for eCommerce businesses seeking growth.

Supple Digital

Supple Digital stands as an award-winning Australian digital marketing agency with a strong focus on eCommerce SEO solutions. Founded in 2012, they’ve grown from a startup to a prominent agency with offices in Melbourne and Sydney, serving over 2,000 clients nationwide. 

Their eCommerce expertise spans multiple platforms including Shopify, BigCommerce, Magento, and WooCommerce, with tailored optimization strategies for each.

The agency’s approach to eCommerce success follows a three-pillar methodology: traffic generation to increase online visibility, conversion rate optimization to transform visitors into customers, and continuous measurement to ensure sustainable results. 

This comprehensive strategy has delivered impressive outcomes for clients, including helping a garden machinery retailer rank on the first page for 328 of their 466 keywords while increasing sales and customer calls. 

Supple’s technical SEO capabilities are particularly strong, featuring Core Web Vitals fine-tuning, smart crawl strategies, and platform-specific optimizations that typically show significant results within 6-12 months, demonstrating their commitment to sustainable eCommerce growth rather than quick fixes.

eMarket Experts

eMarket Experts has established itself as a premier eCommerce SEO agency in Melbourne since its founding in 2013. The agency specializes in tailored eCommerce strategies for major platforms including Shopify, Magento, and BigCommerce, leveraging their official partnerships with Google, Bing, and these eCommerce platforms to deliver certified expertise. 

Their comprehensive approach to eCommerce SEO encompasses detailed website audits, competitor analysis, technical optimization, content marketing, and high-quality backlink building.

What sets eMarket Experts apart is their impressive track record of results for eCommerce clients, including increasing monthly website visitors from 400 to 6,000, boosting rankings from position 108 to 317, and achieving first-page Google rankings for 80% of targeted keywords. 

Their eCommerce packages are customizable based on business needs, with services ranging from SEO audits and keyword research to social media marketing, email campaigns, and platform-specific optimization strategies. Clients particularly value their customized support and weekly check-ins, which ensure SEO tactics align with specific business goals and marketing objectives to drive relevant traffic and conversions.

Clearwater Agency

Clearwater Agency stands out in Melbourne’s eCommerce landscape as a data-driven digital marketing agency that specializes in comprehensive eCommerce strategies designed to attract, convert, and retain customers long-term. 

Founded in 2012 and rebranded from its original name “Resolve,” Clearwater has evolved into a full-stack digital marketing agency with a proven track record of success, including recognition at the 2023 Global Search Awards.

Their eCommerce expertise spans multiple platforms including Shopify, BigCommerce, Magento, and OpenCart, with services tailored to maximize revenue growth through optimized campaigns. Clearwater’s approach integrates various marketing channels including:

• Google Shopping management with strategic product feed optimization to maximize ROAS (Return on Ad Spend)
• PPC campaigns featuring highly aesthetic visual ads to drive qualified traffic
• Custom website development with seamless integration of third-party logistics systems
• Technical SEO optimization specifically designed for eCommerce visibility
• Multi-channel strategies across owned, paid, and earned media

Clients consistently praise Clearwater for their technical expertise, clear communication, and ability to generate tangible growth, with testimonials highlighting significant improvements in conversions, revenue, and SEO rankings. 

Their success stems from their philosophy of becoming an integral part of their clients’ businesses, understanding their goals and audiences thoroughly to deliver transformative digital marketing performance.

Digital Nomads HQ

Digital Nomads HQ distinguishes itself as a premier eCommerce SEO agency with a comprehensive approach to online store optimization.

Their eCommerce expertise encompasses custom website development on Shopify and WooCommerce platforms, coupled with data-driven SEO strategies that have delivered remarkable results-including a 300% increase in website traffic and a 1,600% boost in online engagement for clients. 

As an award-winning agency ranked #260 in Clutch’s Global 1000 (out of 262,000 agencies worldwide), they offer full-suite marketing services with no lock-in contracts and transparent communication.

Their eCommerce SEO approach is particularly powerful, leveraging the potential of thousands of product pages to target specific search terms and clusters. 

Services include thorough keyword research, technical SEO audits, content creation, and conversion rate optimization-all handled by in-house specialists rather than outsourced teams. 

This commitment to quality has earned them over 130 five-star reviews across platforms like Google and Facebook, with clients particularly noting their ability to deliver measurable results such as a 39.1% increase in organic traffic within six months for a national franchise.

Impressive

Impressive positions itself as a results-driven eCommerce SEO agency in Melbourne, boasting an average 320% ROI for ambitious online businesses across Australia. 

Their approach to eCommerce SEO is firmly grounded in data, with research showing that the top position in Google search results captures 20.5% of click-through rates-a significant advantage in Australia’s thriving online market of 16.6 million internet users.

What distinguishes Impressive from other Melbourne eCommerce SEO providers is their focus on long-term strategic growth rather than quick, expensive wins. Their services include:

• Tailor-made SEO packages customized to each business’s unique objectives
• Comprehensive organic SEO strategies designed to drive qualified traffic
• Complementary PPC and Google Shopping services for maximum visibility
• Pure organic optimization focused on getting products into shopping carts
• Long-term strategic planning for sustainable eCommerce growth

The agency emphasizes that their eCommerce SEO services function like “a magnet for customers,” making the entire world accessible to Australian online retailers looking to expand their reach beyond Melbourne. Their dedicated team provides customized solutions without cutting corners, focusing on driving qualified traffic that converts to actual sales.

Reform Digital

Reform Digital stands out as a leading eCommerce marketing agency in Australia with offices in Melbourne, Sydney, and Brisbane. Their comprehensive approach to eCommerce success combines several key digital marketing elements:

• SEO expertise that drives organic traffic growth, which they consider “the undisputed king” for generating eCommerce income
• Specialized eCommerce SEO services designed to optimize product visibility and build long-term authority
• Conversion Rate Optimization (CRO) that transforms website visitors into loyal customers through data-driven analysis
• Custom email marketing funnels that nurture customer relationships with personalized messaging
• Google Premier Partner status enabling them to create high-performing PPC campaigns with excellent ROAS (Return on Ad Spend)
• Social media advertising focused on delivering “thumb-stopping” creative content with precise audience targeting

What distinguishes Reform Digital is their commitment to transparency and customized strategies rather than generic solutions. Their all-Australian team develops bespoke eCommerce campaigns tailored to each business’s unique needs, focusing on sustainable growth rather than quick fixes. This approach has delivered impressive results for clients, including significant increases in non-branded SEO traffic and year-over-year online revenue growth.

Which SEO agency to hire in Melbourne for eCommerce SEO

When choosing between these top Melbourne eCommerce SEO agencies, your specific business needs should guide your decision. StudioHawk stands out for its specialist approach with 80+ dedicated SEO experts and impressive client results, including a 60% increase in organic traffic and 32% revenue growth for clients. 

SIXGUN delivers remarkable outcomes with documented 142% increases in organic revenue and 182% growth in conversions. Supple Digital brings 12 years of experience with proven success helping clients achieve first-page rankings for 328 out of 466 keywords.

For platform-specific expertise, consider eMarket Experts for their official partnerships with Shopify, Magento, and BigCommerce, or Clearwater Agency for their comprehensive multi-channel approach across various eCommerce platforms. 

Your decision should ultimately be based on factors like your budget, specific platform needs, desired growth timeline, and the agency’s communication style. Most importantly, request case studies relevant to your industry and schedule consultations to assess which team best understands your unique business challenges.